{"id":2686,"date":"2023-04-26T18:05:02","date_gmt":"2023-04-26T10:05:02","guid":{"rendered":"https:\/\/wp.athena365.app\/?p=2686"},"modified":"2024-08-19T13:57:11","modified_gmt":"2024-08-19T05:57:11","slug":"%e7%94%a81-5%e5%b0%8f%e6%99%82%e5%ae%8c%e6%88%904%e5%b0%8f%e6%99%82%e7%9a%84%e5%b7%a5%e4%bd%9c%ef%bc%8c%e6%88%bf%e5%83%b9%e7%ae%a1%e7%90%86%e6%9b%b4%e9%ab%98%e6%95%88","status":"publish","type":"post","link":"https:\/\/www.athena.com.tw\/en\/yield-management\/%e7%94%a81-5%e5%b0%8f%e6%99%82%e5%ae%8c%e6%88%904%e5%b0%8f%e6%99%82%e7%9a%84%e5%b7%a5%e4%bd%9c%ef%bc%8c%e6%88%bf%e5%83%b9%e7%ae%a1%e7%90%86%e6%9b%b4%e9%ab%98%e6%95%88\/","title":{"rendered":"Save 4 Hours to 1.5 Hours and Keep Money in Your Pocket"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2686\" class=\"elementor elementor-2686\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-267f9b4c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"267f9b4c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-1b5ea784\" data-id=\"1b5ea784\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ee5c7a article-badge elementor-widget elementor-widget-post-info\" data-id=\"4ee5c7a\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.athena.com.tw\/wp-content\/plugins\/elementor\/assets\/css\/widget-icon-list.min.css\"><link rel=\"stylesheet\" href=\"https:\/\/www.athena.com.tw\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-f507157 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Yield Management<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-475f0f5d elementor-widget elementor-widget-heading\" data-id=\"475f0f5d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Save 4 Hours to 1.5 Hours and Keep Money in Your Pocket<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc5ffc1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2fc5ffc1\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider .elementor-divider{display:flex}.elementor-widget-divider .elementor-divider__text{font-size:15px;line-height:1;max-width:95%}.elementor-widget-divider .elementor-divider__element{margin:0 var(--divider-element-spacing);flex-shrink:0}.elementor-widget-divider .elementor-icon{font-size:var(--divider-icon-size)}.elementor-widget-divider .elementor-divider-separator{display:flex;margin:0;direction:ltr}.elementor-widget-divider--view-line_icon .elementor-divider-separator,.elementor-widget-divider--view-line_text .elementor-divider-separator{align-items:center}.elementor-widget-divider--view-line_icon .elementor-divider-separator:after,.elementor-widget-divider--view-line_icon .elementor-divider-separator:before,.elementor-widget-divider--view-line_text .elementor-divider-separator:after,.elementor-widget-divider--view-line_text .elementor-divider-separator:before{display:block;content:\"\";border-block-end:0;flex-grow:1;border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--element-align-left .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-left .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-left .elementor-divider__element{margin-left:0}.elementor-widget-divider--element-align-right .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-right .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-right .elementor-divider__element{margin-right:0}.elementor-widget-divider--element-align-start .elementor-divider .elementor-divider-separator>.elementor-divider__svg:first-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-start .elementor-divider-separator:before{content:none}.elementor-widget-divider--element-align-start .elementor-divider__element{margin-inline-start:0}.elementor-widget-divider--element-align-end .elementor-divider .elementor-divider-separator>.elementor-divider__svg:last-of-type{flex-grow:0;flex-shrink:100}.elementor-widget-divider--element-align-end .elementor-divider-separator:after{content:none}.elementor-widget-divider--element-align-end .elementor-divider__element{margin-inline-end:0}.elementor-widget-divider:not(.elementor-widget-divider--view-line_text):not(.elementor-widget-divider--view-line_icon) .elementor-divider-separator{border-block-start:var(--divider-border-width) var(--divider-border-style) var(--divider-color)}.elementor-widget-divider--separator-type-pattern{--divider-border-style:none}.elementor-widget-divider--separator-type-pattern.elementor-widget-divider--view-line .elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2742540b elementor-widget elementor-widget-image\" data-id=\"2742540b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"512\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2023\/04\/banner-case-savetime.jpg\" class=\"attachment-large size-large wp-image-2838\" alt=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2023\/04\/banner-case-savetime.jpg 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2023\/04\/banner-case-savetime-300x192.jpg 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2023\/04\/banner-case-savetime-768x492.jpg 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2023\/04\/banner-case-savetime-18x12.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ed048d2 elementor-widget elementor-widget-heading\" data-id=\"3ed048d2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">1. Riding the Digital Wave - Efficiently Increase Revenue with \" Yield Management\"<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22b6e758 elementor-widget elementor-widget-text-editor\" data-id=\"22b6e758\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>&nbsp; &nbsp; &nbsp; &nbsp; Developing the right pricing strategy is the first step for accommodation providers to achieve efficient revenue. The next step is to automate the pricing strategy. Increasingly, more accommodation providers are adopting open pricing and rule-based price variation, allowing for flexibility in setting different prices for different target markets and distribution channels.<\/p>\n<p>For example, luxury hotels usually attract guests with higher booking budgets. However, during the off-peak season, the hotel's room bookings may decrease. In such cases, accommodation providers can choose to lower room prices to attract budget-conscious guests to book their stays. Although the average daily room rate may decrease, maintaining a certain occupancy rate ensures stable revenue.<\/p>\n<p>Athena's leading \" Yield Management \" feature assists accommodation providers in revenue management, from competitor monitoring and distribution Channel Manager to rule-based price variation in pricing strategies. The automation of dynamic pricing saves time, effort, and improves efficiency.<\/p>\n<p>During the process of increasing room revenue, you have likely encountered the following challenges, which the Athena system can help you solve:<\/p>\n<p>1. Difficulties in competitor monitoring:<\/p>\n<ul>\n<li>Observing real-time price changes of competitors requires time.<\/li>\n<li>Wanting to know the sales performance of competitors across various channels.<\/li>\n<li>Collecting and organizing price data manually is time-consuming, complex, and prone to errors.<\/li>\n<\/ul>\n<p>&nbsp; &nbsp; &nbsp; &nbsp; Are you currently spending too much manpower and time studying competitors' pricing strategies? Competitors' pricing is not the sole factor influencing your own room rates. However, after comparing the advantages and disadvantages of competitors' rooms with your own, you can make adjustments as needed and design a dynamic pricing strategy that can fluctuate in real-time with the collection of competitor data. With accurate data collection, you can easily manage room rate revenue.<\/p>\n<p>2. Difficulties in Channel Manager:<\/p>\n<ul>\n<li>It's difficult to control the room rate disparity between OTA channels and hotel website.<\/li>\n<li>Wanting to know the sales performance of various channels in real-time.<\/li>\n<\/ul>\n<p>&nbsp; &nbsp; &nbsp; &nbsp; Athena's Channel Manager can assist accommodation providers in selling different accommodation options through different distribution channels, such as travel agencies, online travel agencies (OTAs), and their own Booking Engine systems (Web Hotel) for guest reservations. Each distribution channel can reach different types of travelers. From a revenue management perspective, it is essential to reach the right customers through the right channels and at the right prices. Different sales periods, sales channels, and accommodation package contents all affect customers' sensitivity to prices.<\/p>\n<p>3. Difficulties in pricing strategy:<\/p>\n<ul>\n<li>Insufficient and non-real-time pricing reference factors, leading to inaccuracies.<\/li>\n<li>Manual price adjustments consume significant time and are prone to errors.<\/li>\n<\/ul>\n<p>&nbsp; &nbsp; &nbsp; &nbsp; Athena's Yield Management platform collects real-time internal operational indicators from the Property Management System (PMS), such as average occupancy rate, average room rate, and cancellation rate. It also considers real-time fluctuating variables, including external variables, competitor variables, and internal variables, while integrating real-time sales data from various channels through the Channel Manager. This enables the accurate and effective formulation of competitive prices. You can easily leverage pricing business intelligence tools to monitor the market, track competitors, collect data, forecast, and quickly adjust pricing strategies.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be42681 elementor-widget elementor-widget-heading\" data-id=\"be42681\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Success Stories - Hear What Our Customers Have to Say<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7702fbcd elementor-widget elementor-widget-text-editor\" data-id=\"7702fbcd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Recommended by well-known clients:<\/p><ul><li>The Place Tainan - This feature has been extremely helpful for the hotel in terms of \"price fluctuation,\" saving the time spent on pre-operational tasks such as \"creating Excel spreadsheets to calculate and verify price changes.\"<\/li><li>Golden Tulip Glory Fine Hotel - The rule-based pricing system service can confirm price changes through email. Whenever a price change rule is triggered, the system automatically sends an email to the designated mailbox, allowing hotel management or personnel responsible for price adjustments to confirm whether the changes should be made. This not only promotes mobile management but also greatly improves convenience and efficiency in monitoring room prices.\u00a0<\/li><\/ul><p>\u00a0<\/p><p>\u00a0 \u00a0 \u00a0 \u00a0 Developing the right pricing strategy is the key to achieving efficient revenue for hoteliers. Utilizing Athena's Yield Management effectively addresses issues related to competitor monitoring, sales channel, and pricing strategy adjustments, ultimately boosting room revenue. More and more hoteliers are adopting open pricing and dynamic rate change, allowing for flexibility in setting different prices based on target markets and sales channels. The success stories in Athena system demonstrate its ability to assist hoteliers in managing room rate revenue.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4f617d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c4f617d\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13bf9d4 elementor-widget__width-initial elementor-widget elementor-widget-global elementor-global-8722 elementor-widget-html\" data-id=\"13bf9d4\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t <!--JB Tracker--> <script type=\"text\/javascript\"> var _paq = 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name=\"successurl_NPBQJ\" id=\"successurl_NPBQJ\" value=\"https:\/\/lb.benchmarkemail.com\/\/Code\/ThankYouOptin?language=chinese\" \/>\r\n<input type=\"hidden\" name=\"errorurl_NPBQJ\" id=\"errorurl_NPBQJ\" value=\"https:\/\/lb.benchmarkemail.com\/\/Code\/Error\" \/>\r\n<fieldset><div class=\"formbox-title_NPBQJ\"><p style=\"line-height: 1; text-align: center;\" data-mce-style=\"line-height: 1; text-align: center;\"><span style=\"font-family: &quot;Arial Black&quot;, &quot;Arial Bold&quot;, sans-serif; font-size: 20px;\" data-mce-style=\"font-family: 'Arial Black', 'Arial Bold', sans-serif; font-size: 20px;\"><strong><span style=\"color: rgb(0, 0, 0);\" data-mce-style=\"color: rgb(0, 0, 0);\">\u8a02\u95b1\u5fb7\u5b89\u96fb\u5b50\u5831<\/span><\/strong><\/span><\/p><p style=\"line-height: 1; text-align: center;\" data-mce-style=\"line-height: 1; text-align: center;\"><span style=\"font-family: &quot;Arial Black&quot;, &quot;Arial Bold&quot;, sans-serif; font-size: 20px;\" data-mce-style=\"font-family: 'Arial Black', 'Arial Bold', sans-serif; font-size: 20px;\"><strong><span style=\"color: rgb(0, 0, 0);\" data-mce-style=\"color: rgb(0, 0, 0);\">\u7372\u5f97\u66f4\u591a\u512a\u60e0\u53ca\u6700\u65b0\u8cc7\u8a0a&nbsp;<\/span><\/strong><\/span><\/p><\/div><\/fieldset>\r\n<fieldset class=\"formbox-field_NPBQJ\"><input type=\"text\" placeholder=\"\u540d\u5b57\" class=\"formbox-field_NPBQJ text-placeholder\" onfocus=\"javascript:focusPlaceHolder(this);\" onblur=\"javascript:blurPlaceHolder(this);\" id=\"fldfirstname_NPBQJ\" name=\"fldfirstname_NPBQJ\" maxlength=\"100\" \/><\/fieldset>\r\n<fieldset class=\"formbox-field_NPBQJ\"><input type=\"text\" placeholder=\"\u96fb\u5b50\u4fe1\u7bb1 *\" class=\"formbox-field_NPBQJ text-placeholder\" onfocus=\"javascript:focusPlaceHolder(this);\" onblur=\"javascript:blurPlaceHolder(this);\" id=\"fldemail_NPBQJ\" name=\"fldemail_NPBQJ\" maxlength=\"100\" \/><\/fieldset>\r\n<fieldset style=\"text-align:center;\"><div id=\"btnSubmit_NPBQJ\" onclick=\"javascript:return submit_NPBQJClick();\" style=\"word-break: break-all; box-sizing: border-box; text-align:center; display: inline-block;padding-left: 15px; padding-right: 15px;padding-top: 15px; padding-bottom: 15px;background-color:rgb(33, 41, 45); border: rgba(0, 0, 0, 0) solid 0px; border-radius: 2px;font-family :Helvetica, Arial, sans-serif; font-size: 14px;color: rgb(255, 255, 255); line-height: 1; letter-spacing:1pxpx;\" class=\"formbox-button_NPBQJ\">\u8a02\u95b1<\/div><\/fieldset><\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n\r\n<script type=\"text\/javascript\">\r\nfunction CheckField_NPBQJ(fldName, frm){var fldObj = document.getElementsByName(fldName);if ( fldObj.length > 1 ) {  for ( var i = 0, l = fldObj.length; i < l; i++ ) {   if ( fldObj[0].type == 'select-one' ) { if( fldObj[i].selected && i==0 && fldObj[i].value == '' ) { return false; }   if ( fldObj[i].selected ) { return true; } }  else { if ( fldObj[i].checked ) { return true; } }; } return false; }  else  { if ( fldObj[0].type == \"checkbox\" ) { return ( fldObj[0].checked ); }  else if ( fldObj[0].type == \"radio\" ) { return ( fldObj[0].checked ); }  else { fldObj[0].focus(); return (fldObj[0].value.length > 0); }} }\r\nfunction rmspaces(x) {var leftx = 0;var rightx = x.length -1;while ( x.charAt(leftx) == ' ') { leftx++; }while ( x.charAt(rightx) == ' ') { --rightx; }var q = x.substr(leftx,rightx-leftx + 1);if ( (leftx == x.length) && (rightx == -1) ) { q =''; } return(q); }\r\n\r\nfunction checkfield(data) {if (rmspaces(data) == \"\"){return false;}else {return true;}}\r\n\r\nfunction isemail(data) {var flag = false;if (  data.indexOf(\"@\",0)  == -1 || data.indexOf(\"\\\\\",0)  != -1 ||data.indexOf(\"\/\",0)  != -1 ||!checkfield(data) ||  data.indexOf(\".\",0)  == -1  ||  data.indexOf(\"@\")  == 0 ||data.lastIndexOf(\".\") < data.lastIndexOf(\"@\") ||data.lastIndexOf(\".\") == (data.length - 1)   ||data.lastIndexOf(\"@\") !=   data.indexOf(\"@\") ||data.indexOf(\",\",0)  != -1 ||data.indexOf(\":\",0)  != -1 ||data.indexOf(\";\",0)  != -1  ) {return flag;} else {var temp = rmspaces(data);if (temp.indexOf(' ',0) != -1) { flag = true; }var d3 = temp.lastIndexOf('.') + 4;var d4 = temp.substring(0,d3);var e2 = temp.length  -  temp.lastIndexOf('.')  - 1;var i1 = temp.indexOf('@');if (  (temp.charAt(i1+1) == '.') || ( e2 < 1 ) ) { flag = true; }return !flag;}}\r\n\r\nfunction focusPlaceHolder(obj) { \r\nobj.className = \"formbox-field_NPBQJ\"; }\r\nfunction blurPlaceHolder(obj) { \r\nif ( obj.value == '' ) { obj.className = \"formbox-field_NPBQJ text-placeholder\"; } } \r\nfunction isValidDate(year, month, day) { \r\nif (year.toString() == '' || month.toString() == '' || day.toString() == '') { return false;} try { year = parseInt(year); month = parseInt(month); day = parseInt(day); } catch (e) { return false;} var d = new Date(year, month - 1, day, 0, 0, 0, 0); return (!isNaN(d) && (d.getDate() == day && d.getMonth() + 1 == month && d.getFullYear() == year));}var submitButton_NPBQJ = document.getElementById(\"btnSubmit_NPBQJ\");\r\nvar subscribeScreen_NPBQJ = document.getElementById(\"formbox_screen_subscribe_NPBQJ\");\r\nvar signupFormContainer_NPBQJ = document.getElementById(\"signupFormContainer_NPBQJ\");\r\nvar signupFormLoader_NPBQJ = document.getElementById(\"popupFormLoader_NPBQJ\");\r\nfunction submit_NPBQJClick(){\r\n var retVal = true; var contentdata = \"\"; var frm = document.getElementById(\"formbox_screen_subscribe_NPBQJ\");if ( !CheckField_NPBQJ(\"fldfirstname_NPBQJ\", frm) ) { \r\n   alert(\"\\u8ACB\\u8F38\\u5165 \\u540D\\u5B57\");\r\n retVal = false;}if ( !isemail(document.getElementsByName(\"fldemail_NPBQJ\")[0].value) ) { \r\n   alert(\"\\u8ACB\\u8F38\\u5165 \\u96FB\\u5B50\\u4FE1\\u7BB1\");\r\ndocument.getElementById(\"fldemail_NPBQJ\").focus(); retVal = false;} if ( retVal == true ) {var frm = \"_NPBQJ\"; var f = document.createElement(\"form\"); f.setAttribute('accept-charset', \"UTF-8\");  f.setAttribute('method', \"post\"); f.setAttribute('action', \"https:\/\/lb.benchmarkemail.com\/\/code\/lbform\"); var elms = document.getElementsByName(\"frmLB\" + frm)[0].getElementsByTagName(\"*\");var ty = \"\"; for (var ei = 0; ei < elms.length; ei++) {ty = elms[ei].type; if (ty == \"hidden\" || ty == \"text\" || (ty == \"checkbox\" && elms[ei].checked) || (ty == \"radio\" && elms[ei].checked) || ty == \"textarea\" || ty == \"select-one\" || ty == \"button\") {elm = elms[ei]; if(elm.id != \"\") { var i = document.createElement(\"input\"); i.type = \"hidden\"; i.name = elm.name.replace(\"_NPBQJ\", \"\"); i.id = elm.id; i.value = elm.value; f.appendChild(i); } } } document.getElementsByTagName('body')[0].appendChild(f);f.submit(); }\r\nif(isemail(document.getElementById(\"fldemail_NPBQJ\").value) && window && window.JB_TRACKER && typeof window.JB_TRACKER.jbSubmitForm === 'function') { \r\n window.JB_TRACKER.jbSubmitForm({ \r\n email: document.getElementById(\"fldemail_NPBQJ\").value, didSubmit: true \r\n }); \r\n }\r\n\r\nreturn retVal;}  var bmePopupFormViewed_NPBQJ = localStorage.getItem('bmePopupFormSignedUp1761337'); \r\n  if ( bmePopupFormViewed_NPBQJ != 'true') {\r\n  } \r\nfunction debounce_NPBQJ(func, wait, immediate) {\r\nvar timeout;\r\nreturn function() {\r\nvar context = this, args = arguments;\r\nvar later = function() {timeout = null; if (!immediate) func.apply(context, args); };\r\nvar callNow = immediate && !timeout; clearTimeout(timeout); timeout = setTimeout(later, wait); if (callNow) func.apply(context, args); };\r\n};\r\nvar hasVerticalCenter_NPBQJ = document.getElementsByClassName('position-centered');\r\nfunction verticalCenter_NPBQJ(element) { if(element) { element.style.opacity = 0;  element.style.display = 'block';  }\r\nsetTimeout(function () { if (hasVerticalCenter_NPBQJ.length > 0) { var windowHeight = Math.max(document.documentElement.clientHeight, window.innerHeight || 0); \r\n var formElement_NPBQJ = document.getElementsByClassName('formbox-editor_NPBQJ')[0]; var formHeight_NPBQJ = formElement_NPBQJ.clientHeight; \r\n if (formHeight_NPBQJ < windowHeight) { var newPosition = 0; newPosition = (windowHeight - formHeight_NPBQJ) \/ 2; formElement_NPBQJ.style.top = newPosition + 'px'; } else { formElement_NPBQJ.style.top = '0px'; } }\r\nif(element) { element.style.opacity = 1;  }\r\n }, 100);\r\n}\r\nif (hasVerticalCenter_NPBQJ.length > 0) { var resizeEvent_NPBQJ = debounce_NPBQJ(function() { verticalCenter_NPBQJ(); }, 250); window.addEventListener('resize', resizeEvent_NPBQJ); } \r\n\r\n<\/script>\r\n\r\n\r\n\r\n<!-- END: Signup Form Popup Code from Benchmark Email Ver 4.0  -->\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0313c4c elementor-widget elementor-widget-global elementor-global-8728 elementor-widget-shortcode\" data-id=\"0313c4c\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\">49 \u6b21\u700f\u89bd<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-25b94935 article-more\" data-id=\"25b94935\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1dfb8a83 elementor-widget elementor-widget-heading\" data-id=\"1dfb8a83\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Relevant Articles<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-51574a85 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51574a85\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-31933866\" data-id=\"31933866\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b6d525c elementor-grid-1 elementor-posts--thumbnail-right article-more elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"4b6d525c\" data-element_type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.athena.com.tw\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-posts.min.css\">\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-9494 post type-post status-publish format-standard has-post-thumbnail hentry category-hotelresort-solutions tag-crm tag-61 tag-60\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athena.com.tw\/en\/hotelresort-solutions\/why-crm-matters-more-in-hospitality\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"850\" height=\"544\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/05\/CRM\u7cfb\u7d71\u63d0\u4f9b\u6eab\u6696\u7684\u670d\u52d9\u5c01\u9762.png\" class=\"attachment-full size-full wp-image-9563\" alt=\"\" title=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/05\/CRM\u7cfb\u7d71\u63d0\u4f9b\u6eab\u6696\u7684\u670d\u52d9\u5c01\u9762.png 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/05\/CRM\u7cfb\u7d71\u63d0\u4f9b\u6eab\u6696\u7684\u670d\u52d9\u5c01\u9762-300x192.png 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/05\/CRM\u7cfb\u7d71\u63d0\u4f9b\u6eab\u6696\u7684\u670d\u52d9\u5c01\u9762-768x492.png 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/05\/CRM\u7cfb\u7d71\u63d0\u4f9b\u6eab\u6696\u7684\u670d\u52d9\u5c01\u9762-18x12.png 18w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athena.com.tw\/en\/hotelresort-solutions\/why-crm-matters-more-in-hospitality\/\" >\n\t\t\t\tWhy CRM Is Essential for the Hospitality Industry: Evolving from Guest Experience to Brand Loyalty\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-9357 post type-post status-publish format-standard has-post-thumbnail hentry category-event-highlights tag-42 tag-58 tag-59 tag-44 tag-47\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athena.com.tw\/en\/event-highlights\/hotel-digital-transformation-solution-forum\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"850\" height=\"544\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/04\/IMG_9793\u4e3b\u5716.jpg\" class=\"attachment-full size-full wp-image-9462\" alt=\"\" title=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/04\/IMG_9793\u4e3b\u5716.jpg 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/04\/IMG_9793\u4e3b\u5716-300x192.jpg 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/04\/IMG_9793\u4e3b\u5716-768x492.jpg 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2025\/04\/IMG_9793\u4e3b\u5716-18x12.jpg 18w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athena.com.tw\/en\/event-highlights\/hotel-digital-transformation-solution-forum\/\" >\n\t\t\t\tSustainable Development and Competitiveness Enhancement: Digital Transformation Solutions for Hotels\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8916 post type-post status-publish format-standard has-post-thumbnail hentry category-pms tag-pms tag-saas tag-55 tag-56\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athena.com.tw\/en\/pms\/pms-with-saas-solutions\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"544\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/09\/SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\u5c01\u9762.png\" class=\"attachment-full size-full wp-image-8921\" alt=\"SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\" title=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/09\/SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\u5c01\u9762.png 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/09\/SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\u5c01\u9762-300x192.png 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/09\/SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\u5c01\u9762-768x492.png 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/09\/SaaS\u7248PMS_\u79c1\u6709\u96f2vs\u516c\u6709\u96f2\u5c01\u9762-18x12.png 18w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athena.com.tw\/en\/pms\/pms-with-saas-solutions\/\" >\n\t\t\t\tTransforming PMS with SaaS Solutions: Private Cloud vs. Public Cloud\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8830 post type-post status-publish format-standard has-post-thumbnail hentry category-pms tag-computex tag-50 tag-49 tag-51\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athena.com.tw\/en\/pms\/elevating-business-travel\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"544\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/\u9818\u5148\u696d\u754c\u7684POS\u89e3\u6c7a\u65b9\u6848\u5c01\u9762.png\" class=\"attachment-full size-full wp-image-8859\" alt=\"\u9818\u5148\u696d\u754c\u7684\u89e3\u6c7a\u65b9\u6848\" title=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/\u9818\u5148\u696d\u754c\u7684POS\u89e3\u6c7a\u65b9\u6848\u5c01\u9762.png 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/\u9818\u5148\u696d\u754c\u7684POS\u89e3\u6c7a\u65b9\u6848\u5c01\u9762-300x192.png 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/\u9818\u5148\u696d\u754c\u7684POS\u89e3\u6c7a\u65b9\u6848\u5c01\u9762-768x492.png 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/\u9818\u5148\u696d\u754c\u7684POS\u89e3\u6c7a\u65b9\u6848\u5c01\u9762-18x12.png 18w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athena.com.tw\/en\/pms\/elevating-business-travel\/\" >\n\t\t\t\tElevating Business Travel with Cutting-Edge Solutions\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-8720 post type-post status-publish format-standard has-post-thumbnail hentry category-pms tag-crm tag-pms tag-42 tag-48 tag-47\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.athena.com.tw\/en\/pms\/integration-of-pms-and-crm\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"850\" height=\"544\" src=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/PMS\u548cCRM\u7684\u7b56\u7565\u6027\u6574\u5408\u5c01\u9762.png\" class=\"attachment-full size-full wp-image-8820\" alt=\"\" title=\"\" srcset=\"https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/PMS\u548cCRM\u7684\u7b56\u7565\u6027\u6574\u5408\u5c01\u9762.png 850w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/PMS\u548cCRM\u7684\u7b56\u7565\u6027\u6574\u5408\u5c01\u9762-300x192.png 300w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/PMS\u548cCRM\u7684\u7b56\u7565\u6027\u6574\u5408\u5c01\u9762-768x492.png 768w, https:\/\/www.athena.com.tw\/wp-content\/uploads\/2024\/08\/PMS\u548cCRM\u7684\u7b56\u7565\u6027\u6574\u5408\u5c01\u9762-18x12.png 18w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.athena.com.tw\/en\/pms\/integration-of-pms-and-crm\/\" >\n\t\t\t\tThe Strategic Integration of PMS and CRM: Enhancing Hotel Operations and Guest Experience\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66f4c7b0 elementor-widget elementor-widget-ucaddon_creative_buttons\" data-id=\"66f4c7b0\" data-element_type=\"widget\" data-widget_type=\"ucaddon_creative_buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<!-- start Creative Button Hovers -->\n\t\t<link id='uc_ac_assets_file_uc_creative_buttons_css_1983-css' href='https:\/\/www.athena.com.tw\/wp-content\/uploads\/ac_assets\/uc_creative_buttons\/uc_creative_buttons.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Creative Button Hovers *\/\n\n#uc_creative_buttons_elementor_66f4c7b0.uc_creative_buttons{\n  text-align: center;\n}\n#uc_creative_buttons_elementor_66f4c7b0.uc_creative_buttons .uc_button,\n#uc_creative_buttons_elementor_66f4c7b0.uc_creative_buttons .uc_button::after {\n\ttransition: all 0.5s;\n}\n\n#uc_creative_buttons_elementor_66f4c7b0.uc_creative_buttons .uc_button {\n\n\n  display: block;\n  overflow:hidden;\n}\n\n<\/style>\n\n<div class=\"uc_creative_buttons\" id=\"uc_creative_buttons_elementor_66f4c7b0\">\n  <div class=\"container\">\n    <a href=\"https:\/\/wp.athena365.app\/client-case\/\" class=\"uc_button button-padding uc_btn-5\" target=\"_blank\" rel=\"noopener\"><span>Back to Article List<\/span><\/a>\n  <\/div>\n<\/div>\n<!-- end Creative Button Hovers -->\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Developing the right pricing strategy is the first step for accommodation providers to achieve efficient revenue. The next step is to automate the pricing strategy. Increasingly, more accommodation providers are adopting open pricing and rule-based price variation, allowing for flexibility in setting different prices for different target markets and distribution channels.<\/p>","protected":false},"author":1,"featured_media":2838,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2686","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yield-management"],"views":49,"_links":{"self":[{"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/posts\/2686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/comments?post=2686"}],"version-history":[{"count":0,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/posts\/2686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/media\/2838"}],"wp:attachment":[{"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/media?parent=2686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/categories?post=2686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.athena.com.tw\/en\/wp-json\/wp\/v2\/tags?post=2686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}